PPC Specialists - eCommerce (French Speaker) - Temporary
Thomas Cook Group - London
Full-time, Temporary

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03762

Position

PPC Specialist (French Speaker) - Temporary

Role Level

4

Location

London

Job Description

Solid experience of managing keyword list for his/her market:
Identify and prioritize keywords to target

Execute bid strategy

Select and provide requirements for landing pages

Execute URL strategy

Continually track keyword performance for his/her market

Manage agency/agencies as appropriate for his/her market

Essential:
Solid experience managing significant SEM volume in an e-commerce space

A strong understanding of online and direct marketing required and how this interfaces with the wider business

Fluent French (written and verbal)

Ability to plan and prioritise to deliver on time

Good commercial and analytical skills

Enthusiastic, self-confident, positive and energetic team player

Deep knowledge of SEM and Google Adwords

Able to forecast performance and spend for £MM+ budget

Able to use bidding tool

Solid Experience managing SEM and web agencies

Excellent MS Excel, Word, Power Point skills.

Extremely data-orientated, moderately comfortable with statistics and economics

Significant experience managing SEM campaigns for a large e-commerce business

Desirable:
Knowledge of the travel industry preferred, online travel strongly preferred

Knowledge of database tools (e.g. SQL, Access, etc.)

Experience managing search engines other than Google

Online travel experience preferred

Consumer e-commerce preferred

Primary Location

London

Schedule

Full-time

Job Posting

25/01/2011

01 Feb 2011 18:59:00

Thomas Cook Group - 3 years ago - save job - block
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We operate excursions in many destinations to see dolphins - some wild and some in captivity. Demand for these trips comes from customers,...