PPC Manager (In-house)
Talent Hub - Brighton

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PPC Specialist/Manager

Salary £25,000 - £38,000 (depending on experience)

Brighton, East Sussex

We are working in partnership with an international company based in Brighton. They requires a skilled PPC specialist or Manager (depending on experience) to generate leads and manage digital brand awareness globally by driving high-performing programs from PPC and paid search activities.

Key responsibilities:
  • Generate leads and manage digital brand globally by driving high-performing programs from paid search and PPC activities.
  • Generate quality leads pipeline, internationally.
  • Meeting targets for key stages of the sales pipeline.
  • Increase Return on Investment of paid search budget.
  • Lead PPC digital planning function.
  • Directly manage in-house Affiliate & Media Planner(s).
  • Own relationship with external agencies and drive PPC agency performance.
  • Works with Analytics, Insights & Reporting Manager for reporting, analytics, and insights to drive performance improvements
  • Works with Creative Services, for ad copy and localisations (where required)
  • Works with Country Marketing Manager(s) to localise Paid search strategy and execution
What you will need:
  • Degree educated or equivilent marketing, e-commerce or business discipline
  • A minimum of 4 years (8 years for manger position) experience in role responsible for: marketing planning and execution, PPC planning and branding,managing agency relationships and performance
  • Experience of managing a complex and diversified portfolio of digital activities
  • Previous experience leading and motivating a team of people (for the manager position)
  • Proven track record in lead-generation and working within a multi-channel environment
  • Leading and developing a high performance team with the ability to lead a team in a matrix environment
  • Experience of developing and managing budgets
  • The ability to think strategically and globally, along with strong business and commercial acumen
  • Building relationships and the ability to communicate and influence across a matrix organisation and all levels internally and externally
  • Solid numeric, analytical and quantitative ability
  • Results orientated with the ability to successfully deliver on marketing outcomes
  • Experience of working in the education sector preferable.
Based in Brighton the company offers a creative and commercial work environment with the opportunity for some UK and International travel.

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